Let us introduce you to Chronoswiss watches, a reasonably young yet masterful Swiss watch brand that is taking over the luxury industry. Founded by “the man with the tic”, Chronoswiss is the child of watchmaker Gerd Rudiger Lang who started his career as an apprentice at TAG Heuer in 1964. It was here that he witnessed the joint development of…
The people have cast their votes in yet another watch contest, this one being done by the readers of UhrenMagazin and Focus Online. Their collective voice is incredibly important to both consumers and companies alike. Consider the findings of the world’s educated watch connoisseurs as an indicator of what people are willing–and unwilling–to spend their money on. The results indicate…
As the global recovery begins to take hold, perhaps it’s not too early to begin contemplating how such a development would affect the Swiss watch industry. It’s a fairly well-known fact that consumer spending accounts for approximately 70% of GDP in first-world, developed nations. Economists have conjectured that until this figure recovers, we’re unlikely to see much of a rebound.…